Schwinn Releases Limited Edition Stranger Things Bike

Mike Wheeler's retro bike comes to life

MADISON, Wis., June 4, 2018 /PRNewswire/ -- Starting today, fans of the hugely popular Netflix show, Stranger Things, will get a chance to own an iconic piece of the series. Schwinn, a brand of Dorel Industries (TSX: DII.B, DII.A), and Netflix have partnered to create a limited edition "Mike's Bike" bicycle, designed in the same style as one of the main character's rides. There will be just 500 bikes available and can only be purchased by calling 1-800-SCHWINN (1-800-724-9466). "The bikes featured in Stranger Thingshave almost become their own characters," says Milissa Rick, senior director of marketing, Schwinn. "These retro bikes are the kids' primary form of transportation – taking them towards adventure and away from danger. It's exciting to be a part of this incredible series with the launch of Mike's Bike."

The limited-edition Mike's Bike is inspired by the bicycle that the main character, Mike Wheeler (played by Finn Wolfhard), rides throughout season 1 and 2 of Stranger Things. Keeping in line with the old school feel of both the series and the bike, Mike's Bike is only available for purchase by calling 1-800-SCHWINN. The number will be shared with the public in a Chicago Tribune newspaper ad, and in a 1980's style TV commercial on Schwinn social media channels (view commercial here).

Mike's Bike comes in a special edition, retro themed Strangers Thing collectors box. It features a springer front suspension fork, banana-style saddle, classic high-rise ape bars, rear "sissy" bar, rear pegs, coaster brake, a front light and bell. The Stranger Things logo is featured on the chainguard and other Easter eggs fans will appreciate appear in other areas on the bike. Mike's Bike retails for $379.

ABOUT SCHWINN Schwinn is a brand of Pacific Cycle, a division of Dorel Industries' (TSX: DII.B, DII.A) Dorel Sports segment, encompassing several powerhouse brands, including Mongoose, Iron Horse, Pacific, InSTEP, Dyno, Playsafe, KidTrax. Dorel Industries Inc. has annual sales of US$2.6 billion and employs approximately 10,000 people in facilities located in twenty-five countries worldwide.  Founded in 1895, Schwinn is an American icon, building some of the best-known and best-loved bicycles of all time.  With a continued dedication to quality, Schwinn looks forward to providing innovation and performance to people of all ages.  Information about Schwinn bicycles is available at www.SchwinnBikes.com.  

Amplify media + marketing Accepted

Amplify media + marketing Accepted to Exclusive Invite-Only Google Partners Initiative Program

MCALLEN, Texas, June 4, 2018/PRNewswire/ -- Amplify media + marketing, a cutting-edge full-service digital marketing agency, has been chosen by Google to join their exclusive Google Partners Elevator Program. The program gives them unbelievable access to world-class training and ideas, which they leverage to bring their customers the best marketing strategies and tactics. Amplify Founder Travis French stated; "We're so appreciative to be included in this small club by one of the most admired tech companies, Google. The Google Partners Elevator program provides Amplify with developmental programs that help us reach our business goals; but ultimately, we realize it is all about helping our customers win.  Being equipped with these tools we will be serving our clients with world-class marketing solutions that drive value."

The Google Partners Elevator Program is a very selective, invite-only program specifically created by Google to expedite the growth of accredited Google Partner members.  In order to be considered, your agency must not only be a certified partner, a regional top agency experiencing 'hyper growth', experienced and knowledgeable; but the agency must also demonstrate an expert understanding of running high performing campaigns, demonstrate clear ROI and follow Google best practices. Executives from 19 other agencies throughout the country attended the program in Google's San Francisco campus to learn best practices directly from Google. Agencies learn the latest marketing techniques and are advised of trends and offerings before they hit the market. Amplify was honored to be the only company in Texas selected for the program held in San Francisco.

French stated, "Google realizes their success is tied to our success, and we know our success is directly tied to achieving results for our customers.  My team is on a mission to be the best, and deliver the best services, and this partnership is a win for everyone."

Amplify was founded in 2011, as a full-service digital marketing agency. Travis French, Founder, has led Amplify media + marketing's growth, placing it as one of the fastest growing Google Partner agencies nationwide.

Amplify media + marketing (www.AmplifyMM.com), a full-service digital marketing agency, is a preferred choice for small to medium sized businesses when struggling to grow their customer base, revenues and profits. We pride ourselves on transparency, communication and generating results. As a Certified Google Partner and digital marketing experts, we are always applying new trends and techniques to our client's campaigns.

Nikki Bella Says She Lost Herself In Her Relationship

Nikki Bella Says She Lost Herself In Her Relationship. Watch the Emotional "Total Bellas" Moment Now!

NEW EPISODES OF “TOTAL BELLAS” AIR SUNDAYS AT 9 PM ET/PT ON E!*** 

On Sunday's all-new episode of "Total Bellas," Nikki leans on Brie, Bryan and the rest of the Bella Family for their unconditional love and support after shocking everyone and calling off the wedding from her fiancé, John Cena. Meanwhile Nikki and Brie must also continue to train and prepare for the Bella Twins big return to the WWE 25th Anniversary of Monday Night Raw. 

Clip Description: Nikki Bella Says She Lost Herself in Her Relationship. The WWE Superstar is keeping a brave face after her breakup, but sister Brie can tell she's not feeling so fearless. Watch the emotional "Total Bellas" moment now! 

E! NEWS EXCLUSIVE: Kris Jenner Says

E! NEWS EXCLUSIVE: Kris Jenner Says Khloe Kardashian Will Be "Home Soon" in L.A. With Baby True Thompson: "It's a Dream Come True"

E! NEWS https://www.eonline.com/shows/kardashians/news/940693/kris-jenner-says-khloe-kardashian-will-be-home-soon-in-l-a-with-baby-true-thompson-it-s-a-dream-come-true

Khloe Kardashian won't be in Cleveland for much longer.

Kardashian matriarch Kris Jenner let the news slip while attending the American Womanpremiere at Chateau Marmont last night in West Hollywood. Understandably, the Keeping Up With the Kardashians star is eager for her daughter and granddaughter to return to Los Angeles, as baby True Thompson is already seven weeks old!

"Time is going by way too fast," Jenner told E! News exclusively on the red carpet.

And it sounds like Khloe has already taken to her new mom role.

"She's great," notes Kris. "She's the best mom in the world."

"She had a lot of practice with the nieces and nephews," admits a proud Jenner. "I think it's a dream come true for her."

Not only has Kris already visited Khloe in Cleveland, but she regularly checks in with the new mom.

"We go back and forth," the mom of six relays. "I FaceTime with her every day. So that's a lot of fun."

Since giving birth, Khloe and True have remained in Cleveland but the mother-daughter duo may be relocating back to L.A. in the near future. "She'll be home soon," Kris confesses.

See Kris' update on Khloe and baby True in the clip above! And watch E! News tonight for more from our interview with Kris.

American Woman premieres on Thursday, June 7th on the Paramount Network.