Wednesday, September 24, 2014

"Saks Fifth Avenue, Brad Smith’s True Foundation Team Up to present The Style Games™"



Media Contact: Eddie Rhodman
eddie@d4sm.com
404.423.4493

***MEDIA ALERT***

"Saks Fifth Avenue, Brad Smith’s True Foundation Team Up 
to present The Style Games™" 
Tech, Fashion and Sports Merge for a unique consumer charity experience

WHAT:  The Style Games™, created by Destined for Success Management (D4SM) in conjunction with Jen Abrams Style, is a hybrid competition experience for sports and fashion enthusiasts. During the unique event, Eagles’ players from both the offense and defense will face-off in a series of fashion challenges judged by an All-Star fashion and style panel including Celebrity Fashion Stylist, Jen Abrams (Jen Abrams Style), Fashion Writer, Elizabeth Wellington (The Philadelphia Inquirer), Celebrity Stylist, Texanna Watts (G-III Apparel Group), Michael Duru (Michael Duru Clothiers).


Held at The Men’s Store at Saks Fifth Avenue in Bala Cynwyd, attendees can meet their favorite Philadelphia Eagles player as they support their fellow teammate Brad Smith in an effort to raise funds for Brad Smith’s True Foundation. In addition to meeting Brad Smith, attendees will interact and meet other talented celebrity judges and NFL players. All guests will enjoy a Saks Fifth Avenue gift card and complementary cocktails and appetizers from Flat Iron Philly.



Brad Smith will host The Style Games Google+ Hangout with fans on Monday, September 29th at 3pm in preparation for the main event; in addition the fans can utilize the Showcase App to discover the e-commerce sites, social channels, websites related to The Style Games event.

WHO:  Master of Ceremony, Marcus D. Wiley – comedian and co-host of the Yolanda Adams Morning Show and celebrity judging panel including some of Philadelphia’s own influencers - Celebrity Fashion Stylist, Jen Abrams (Jen Abrams Style), Fashion Writer, Elizabeth Wellington(The Philadelphia Inquirer), Celebrity Stylist, Texanna Watts (G-III Apparel Group), Michael Duru (Michael Duru Clothiers) as well as Eagles players and many more.



 WHEN:          Thursday, October 2, 2014 from 6:00 pm – 9:00 pm


WHERE:        The Men's Store at Saks Fifth Avenue
        2 Bala Plaza
                       Bala Cynwyd, PA 19004


Advance ticket purchase is required as no tickets will be available at the door.  This event is 21+. To purchase tickets for this event, please visit Eventbrite.

Join the conversation @RealBradSmith on Twitter & Instagram using hashtag #StyleGamesPhilly #StyleGamesSaks #D4SMStyle

Media interviews with Brad Smith before and at the event will be scheduled


SPONSORS:

Presenting sponsor Saks Fifth Avenue Bala Cynwyd with additional support by D4SM, Jen Abrams Style, Uber Philly, Magellan Jets, Martenero, G2G Collection, Flat Iron Philly, Korbel California Champagne


BRAD SMITH TRUE FOUNDATION
The True Foundation works to promote education, discipline, and organized activity for youth in the community. Boys and girls throughout the greater Youngstown area and beyond are able to learn new skills, work on properly performing known skills, and work to carry out organized instructions. Visit The True Foundation for more information.

SAKS FIFTH AVENUE
One of the world’s preeminent specialty retailers, is renowned for its superlative American and international designer collections, its expertly edited assortment of handbags, shoes, jewelry, cosmetics and gifts, and the first-rate fashion expertise and exemplary client service of its Associates. Today, Saks operates 43 full-line stores in 20 states, five international licensed stores, 66 Saks Fifth Avenue OFF 5TH stores and saks.com, the company’s online store.

DESTINED FOR SUCCESS MANAGEMENT
Destined for Success Management, LLC, established in 2004, is a full-service sports public relations, brand marketing, management and consulting firm that offers personalized attention to each client and provide the necessary expertise and medium for advancement pre and post career.

JEN ABRAMS STYLE
Jen Abrams has become one of the industry's foremost authorities on all things stylish. She has created a multi-faceted career from covering Fashion Week for various outlets, styling editorial photo shoots and consulting with emerging brands and more. Jen's vast knowledge of the industry has made her one of the most sought after talents.




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