British Luxury Shoe Designer Joanne Stoker Debuts In The States for Spring 13

BRITISH DESIGNER, JOANNE STOKER, DEBUTS HER HIGHLY-ACCLAIMED COLLECTION IN THE US FOR SPRING 2013

Her collections have been described as avant-garde, cutting-edge, eccentric and on occasion… even outlandish.  But there is no denying that Joanne Stoker continues to deliver designs that astound and delight us each season.  In 2011, the young designer fascinated the industry with a radical shoe design, with functioning LED lights which illuminated the heel.  Her inspiration: the New York skyline.

For Spring, Joanne found inspiration in the idyllic boardwalks and seaside getaways familiar to her native UK and each design is infused with Stoker’s inimitable sense of fun and play. The collection features modern textures and fabrics and a range of different heel heights for the wearers mood.  Styles like the ‘Jitterbug’ or ‘Mambo’ are named after old dancehall classics and deliver high-fashion, high-fun architectural heels.  Bold candy stripes work their way into a range of flats and graphic raffia’s, with oversized lurex bows used to bring a femininity to sky-high platform styles.

The insightful designer strives to always combine a passion for artistry with an understanding of modern architecture. A graduate of Cordwainers College, the young designer mastered a deep understanding for the technique and craftsmanship behind the art of making beautiful shoes.  Meticulously conceived from conception to completion, each collection combines durability with utility and beauty for a final product both exquisite and timeless!

Stoker, who has been mentored by icons like Jimmy Choo and collaborated with the likes of Matthew Williamson, will debut her collection, Joanne Stoker in the US for Spring/Summer 2013. 

FASHION WEEK EL PASEO 2013 FEATURES COUTURIER GILBERT A. CHAGOURY AS DESIGNER

 

FASHION WEEK EL PASEO
2013 FEATURES COUTURIER GILBERT A. CHAGOURY AS DESIGNER OF THE WEEK
 AT THE BIG WHITE TENT

 

LOS ANGELES, CA (March 12, 2013) – Designer Gilbert A. Chagoury, in association with Integrated Wealth Management Fashion Week El Paseo, unveiled his new collections with a distinctive, elegant and electrifying runway show on Saturday, March 23rd at 7pm. As the prestigious Designer of the Week, more than 1,000 guests attended the Chagoury fashion show in the main tent at the heart of the Coachella Valley’s most celebrated shopping district. 

 The showcase for marquee designer Chagoury consisted of 68 looks that ranged from haute couture Fall/Winter 2013 to his very first ready-to-wear capsule collection. 

 “It is a great pleasure to be part of El Paseo Fashion Week this year,” says Chagoury, who skyrocketed into the fashion stratosphere after creating custom couture gowns for celebrities such as Katy Perry, Milla Jovovich and Eva Longoria.
“Being named Designer of the Week is truly an honor, and I look forward to
unveiling my vision of prêt-a-porter here for the first time.”  

The runway show opened with a range of exquisite ready to wear designs that are a seamless adaptation of Chagoury’s couture aesthetic, incorporating techniques like paneling and pleating with his signature lace details and intricate work. Chagoury’s first ready-to-wear collection is inspired by French elegance and
sophistication, skillfully teasing the fortitude of the female form with
brocade trousers, hourglass blazers and variations on the female tuxedo. The
show was divided into two segments, culminating in a showcase of Chagoury’s
couture collection titled “Shattered Innocence”. The collection is a portrait
of lavish gowns reminiscent of the grandiose Victorian era, featuring fire red
embroideries, shades of nude and black, adorned by imported French lace and endless yards of silk and tulle. 

 

About Chagoury:

Born in Lebanon and raised in Paris, Gilbert A. Chagoury created a new
paradigm in fashion, melding French refinement and Middle Eastern opulence.
After graduating from Parsons School of Design, Chagoury worked for legendary
designer Christian Dior in Paris, where he not only advanced his skills as a
couturier, but also acquired an air of French refinement that continues to
translate through his work. Upon moving to Los Angeles, Chagoury recognized
an untapped market for his trade. With no European-style ateliers or truly
custom couturiers, the designer successfully filled this void with the launch
his eponymous Beverly Hills-based collection in 2009. Today, Chagoury continues
to build a loyal following of elite clientele, who are drawn to his instinct
for luxury, distinguished skill and unique, personalized service.

Ann Taylor Opens New Concept Store at Scottsdale Fashion Square in Scottsdale, Arizona

THERE’S A NEW ANN IN TOWN

 Ann Taylor Opens New Concept Store at Scottsdale Fashion Square in Scottsdale, Arizona

NEW YORK, NY, MAY 3, 2013 – Ann Taylor announces the grand opening of its new concept store in Scottsdale at Scottsdale Fashion Square on Friday, May 3. The brand recently opened other redesigned stores in Arizona at Kierland Commons in Scottsdale, at Baltimore Fashion Park in Phoenix, at La Encantada in Tucson, and at Chandler Fashion Center in Chandler.

“Our new stores are a reflection of our fashion forward direction – designed to address the needs of today’s women,” said Lisa Axelson, Ann Taylor Creative Director and a member of the Council of Fashion Designers of America (CFDA). “The stores are light, modern, feminine, and showcase the full collection in a way that makes women feel comfortable and welcome.”

“Ann Taylor is really changing things up, giving us more of what we love—more fashion and more choices, in a setting that’s super chic and inviting,” added brand ambassador Kate Hudson about the new store design.The new boutiques are inspired by a stylish home and provide an intimate shopping experience. The residential influence is brought to life through white washed maple hardwood floors, luxurious crystal chandeliers, modern tufted furniture and sleek feminine fixtures inspired by the ultimate closet. Special attention was also given to the design of the styling rooms, which feature unique floral wall coverings, luxe ottomans, plush carpeting, and a new proprietary lighting system with flattering back-lit mirrors. At the front of the store, Lisa’s favorite looks of the season greet the client and help with ward-robing and styling ideas. Dedicated expert stylists are available for both walk-ins and appointments to assist clients in 

putting together perfect individualized looks for any occasion, making shopping easy and fun.

Ann Taylor’s rich heritage has always been synonymous with iconic style for modern working women. Having evolved throughout the decades to meet women’s changing needs, aspirations and roles, today Ann Taylor is defined by a unique balance of fashion and career-wear for women of substance and style across every generation.For more information, visit: 

www.anntaylor.com

www.facebook.com/anntaylor

www.twitter.com/anntaylor

www.pinterest.com/anntaylorstyle

www.youtube.com/anntaylorstyle

http://bit.ly/AT_GooglePlus

About Ann Taylor

Ann Taylor defines what it means to be chic, smart and sophisticated. Always relevant, always stylish—Ann Taylor offers beautiful, refined, wear-now pieces designed for how women live today. Ann Taylor operates 275 stores across the United States, as well as an e-commerce website at www.anntaylor.com.

 Ann Taylor is a division of ANN INC. 

(NYSE: ANN).

Media Contact: Ashley Julian

Krupp Kommunications

ajulian@kruppnyc.com

646.797.2041

Petit Pois by Viviana G: An Eclectic Blend of Boho-Glam and Native American Cultures!

Petit Pois by Viviana G: Inspired by the Gypsy and Native American Culture, Gives Birth to a Boho-American Chic Collection

Miami, FL (February 2013) - Gypsy culture and North American aestheticism are the key inspiration in the introduction of the Petit Pois Spring 2013 Collection by Viviana G. The Spring 2013 line breathes boldness and flair into everyday basics and invokes a bohemian woman who effortlessly transitions her garments from a day at the office to a  night out on the town. 

Viviana G, the creative designer behind the brand, combines both elements of design and gives birth to an entirely new look. Her signature style draws inspiration from various backgrounds, resulting in a chic, ready-to-wear collection for stylish women looking for flair and femininity. Viviana G highlights neutral colors along with the boldness of blues, reds and floral prints.  Each garment is a reflection of the traditional silhouettes women yearn for, using classic mesh material and original designs, and attracting consumers around the globe.

About:

Venezuelan designer Viviana Gabeiras, attended the Parsons School of Design and graduated amongst Marc Jacobs, Isaac Mizrahi and Tracy Reese. As a student, she won the honorable mention from the Rayon Council during the New York Fashion Design Competition. She also worked alongside Michaele Vollbratch, Ann Crimms and the Embroidery Council of America.

Since Petit Pois' inception 12 years ago, Viviana's designs have been featured in many fashion publications including the cover of Women’s Wear Daily, winning the CILA award for “Best Coordinate Moderate” in New York City in 2007. Viviana won Petit Pois the Best Prêt-à-Porter Style Award at MBIFW (Miami Beach International Fashion Week) in 2012. This year, she won the award for Miami Icon Designer and Women in the Arts award. Petit Pois has received recognition from high profile celebrities such as Shakira, recording artist Mya, Florence Welsh from Florence and the Machine and super model Heidi Lindgren, amongst others.

Today, Viviana G's designs are influenced by her experiences and lifestyle. Viviana continues to design and manufacture her premium luxury knit collections at her Miami headquarters.

The Spring 2013 collection, starts at affordable price of $50 - $350, top sizes include small, medium large or 0 to 12; pants are available in American sizes of 0 to 14.    

For more information about Petit Pois by Viviana G and to make purchases, please visit www.mypetitpois.com